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Ideas • Products • Developments

What You Should Hear

New ideas, new products and the milestones of our journey.

12 September 2026

Juan Valdez Türkiye Is Live 🤩

A good day for us ☕️🚀 The next-generation digital commerce experience we built for Juan Valdez Türkiye is now live. Thanks to every team that worked on the project. ☕️

10September2026
To Create Something New, Not Every Piece Has to Be New
When I played with LEGO as a child, I had no idea that what I was doing would one day become a big part of my profession. Back then there were coloured plastic bricks in front of me. Today the pieces are a little different. There is the experience we have gathered over the years. There are successful projects. There are mistakes. There are good ideas we have seen at other companies.
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22August2026
Integration Is Not a Connection, It Is the City's Transport Plan
Integration should not be seen as drawing a road between two points. Done properly, it is the work of making a whole city sustainable and liveable by foreseeing today the neighbourhoods still to be built, the population still to arrive, the changing travel habits and the traffic that will grow.
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1August2026
The hidden cost of scattered systems
For a retailer running five separate applications, the real bill is not the licence fee; it is teams trying to get to know the same customer all over again every morning, through different channels and with incomplete data.
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12July2026
The journey that ends at the till starts on the phone
I see customer uniqueness as the conceptual structure that gives transactions meaning, and QR transactions as the concrete content of that structure. When the two come together, customer knowledge emerges and an anonymous action turns into a meaningful customer relationship.
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22June2026
Loyalty is no longer a programme, it is a relationship
Successful loyalty designs do not simply reward the customer. They keep the brand in mind, make the next visit easier and create a meaningful reason to be chosen again. That is why loyalty should be treated not as a campaign or a discount scheme, but as a continuously developing relationship between customer and brand.
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9January2026
Inside the Box: How Do We Work?
A company that touches your life with a box, encouraging you to think outside the box by offering flexible ways of working, represents a genuine point of view and a genuine culture. Mottos like “INNTHEBOX, but think out of the box” and “We’re working everywhere” were born out of that culture.
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2025
6February2025
Gratis Beauty Is Live 🤩
A good day for us 💅🚀 With omni-channel digital transformation at Gratis Beauty, the store, e-commerce, mobile app and contact centre all put the customer at the centre of the experience. Güzel Bak Kendine 💋
2023
13July2023
INNTHEBOX at BAU 📡
We have been accepted into the Technology Development Centre at Bahçeşehir University. We will continue our R&D and innovation work within the BAU TEKMER ecosystem. 📡🚀
2022
7April2022
Mustela Is Live 🤩
A good day for us 🧴🚀 The pharmacy campaign & loyalty programme we designed for Mustela is live. Pharmacies increase their earnings through campaign-driven sales, while the bond between brand, pharmacy and consumer becomes stronger and more sustainable. 🧴
2021
13July2021
INNTHEBOX at Yıldız Technical University 📡
We have been accepted into Yıldız Teknopark at Yıldız Technical University. We will continue our R&D and innovation work within the Yıldız Teknopark ecosystem. 📡🚀
2020
23August2020
Culinary Arts Academy Is Live 🤩
A good day for us 🧑🏻‍🍳🚀 With the student tracking system we designed for MSA’s professional training, e-commerce and ticketing for workshops and digital courses, and the reservation system built for the MSA restaurant, the digitalisation of the kitchen is now complete end to end 🧑🏻‍🍳
2019
21June2019
TeknoClub, Built for Teknosa, Is Live 🤩
A good day for us 🖥️🚀 Teknosa’s CRM and loyalty & campaign system has been renewed. Time for campaigns that win over individuals and target audiences alike. When it comes to CRM and campaigns, it is TeknoSA 🖥️

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