Finder is a B2B sales discovery platform that combines web, map, region and competitor-based research with targeting, scoring and transfer to CRM. Discover companies that match your ideal customer profile, enrich company information and assess their sales potential. Finder takes B2B prospect research out of scattered internet searches and turns it into an organised, action-ready process your sales teams can work with.
First, define who you want to sell to. Not every company is a potential customer. Build your ideal customer profile using industry, line of business, location, company attributes and any other criteria that matter to you, and direct your sales teams' energy toward the right companies.
See more than a company name. Finding just the name of a company is not enough to sell. Enrich existing company information so your sales team knows the company better before the conversation and makes first contact better prepared.
Take your research straight into CRM. Don't waste time copying the companies you find and re-entering them into other systems. Transfer suitable company records directly into CRM so that leads, opportunities, tasks and sales activities continue on the same customer process.
Don't rediscover existing customers. While looking for new opportunities, reduce how often companies that are already your customers or already in your sales pipeline land in front of your teams again. Run discovery together with your CRM data in Finder to separate new companies from existing customers and opportunities in a more controlled way.
Score the best opportunities and distribute them to your teams. Research several cities, regions or geographic areas at once and score the companies you find against the criteria you set. Automatically distribute the highest-potential companies by region, team, rep or sales capacity to cut down manual lead sharing and help field and inside sales teams focus on the right opportunities.
Discover new companies systematically. Your sales teams no longer need to spend hours searching the internet for companies. Finder finds companies that match your criteria, helping you discover new markets, regions and clusters of potential customers faster.
Assess the potential. Don't give every company you find the same priority. Assess companies by how well they fit your ideal customer profile and the commercial criteria you set, so your sales team focuses first on the opportunities with the highest potential.
Turn scattered research into a shared process. The quality of a first meeting often depends on what the sales rep already knows about the customer. With Finder, turn the information gathered and enriched about a company into context your sales team can use before the meeting, and bring cold calls closer to a well-prepared first contact.
Discover new opportunities on the map. Discover potential companies on the map within a location, radius or geographic area of your choice. Define a distance around a store, dealer, branch, customer or target point to find the most suitable companies your sales teams can physically reach.
Narrow down the companies you are looking for with criteria. Build targets that fit your sales model instead of generic company lists. Combine criteria such as industry, region and company attributes to quickly single out the companies your sales team should really be focusing on.
Don't stop at producing lists. Finder's goal is not to produce hundreds of company names, but to create opportunities your sales teams can work on. Move suitable companies into the sales process, define the targets that need follow-up and speed up the shift from research to sales action.
Test new markets faster. When you want to enter a new industry or region, you no longer have to spend months building lists by hand. Build target company pools with your own criteria to assess the potential of new markets faster and make clear where your sales team should start.
Analyse the surroundings of competitors and the market. Don't limit your research to an industry or a company name. Examine the companies around specific competitors, brands, commercial districts or points of sale to make market density, potential customer clusters and new sales areas more visible.
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