

We built Gratis Beauty’s digital transformation on a single platform that gives customers an uninterrupted service experience and store teams end-to-end operational management.
Retail (personal care & cosmetics)
Manage online and offline campaigns from one place. Define segment, condition, tier and benefit rules once and apply them in store, on the web and in mobile at the same time.
Design every campaign the way you need it. Define different scenarios in the same structure, from flat discounts to condition-based multi-step campaigns. Build your campaigns flexibly with rules based on product, category, customer, basket, channel or date.
Keep campaigns from getting in each other's way. Use rules to manage which campaigns a customer can benefit from at the same time, which campaign takes priority and what the usage limits are. This keeps campaign conflicts and unexpected costs under control.
Present the right offer to the right customer. Use data from CRM, Loyalty and customer behaviour in your campaign rules. Make campaigns more relevant by offering different deals based on a customer's segment, past purchases or behaviour.
Build smarter campaigns on a single customer dataset. Don't manage campaigns separately from customer profiles and loyalty data. Use CRM, Loyalty, e-commerce and other customer data together with your campaign rules to create more consistent, personalised experiences.
Don't wait to change a campaign. Update the conditions, benefits or dates of live campaigns the moment you need to. Changes take effect on every channel at once, including POS, web and mobile.
Run online and offline on the same rules. Instead of setting up separate campaign systems for store, web and mobile, manage every channel from the same campaign engine. Whichever channel customers shop in, they encounter the same campaign logic.
See which campaigns actually work. Track campaign usage, conversion, revenue impact and customer response. See which rule, segment or channel delivers better results and improve your next campaigns based on data.
Don't show every customer the same offer. Define different campaign rules, tiers and benefits for different customer groups. Make campaigns more personal by presenting different offers to different segments within the same campaign.
Take the campaign straight to the point of sale. Serve the campaign rules you define to points of sale and digital channels from one central place. No more redefining campaign changes over and over in different systems.
Keep campaign costs under control. Track how discounts, points, gifts and other benefits affect campaign costs. Prevent costs from spiralling with usage limits, per-customer entitlements and an overall campaign budget.














































































































































Sector leaders describe how they manage loyalty, sales, analytics and field processes on a single platform.


We built Gratis Beauty’s digital transformation on a single platform that gives customers an uninterrupted service experience and store teams end-to-end operational management.
Retail (personal care & cosmetics)


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